摘 要
进入新世纪以来，当代的大众审美趣味发生的变化，由单一的由精英主导的审美趣味转向了由大众文化主导的审美趣味。这种变化显示出世俗化的特点，主要表现为“身体”转向，对自身欲望的诉求；“时尚娱乐化”带来的偶像崇拜和综艺化倾向，轻松和娱乐成为主要导向；求异化的“审丑趣味”在缓解了中国大众审美疲劳的同时也带来了恶趣味；“符号化”群体、品牌审美趋向，大众们习惯了被贴着标签生活。形成世俗化审美趣味不是无缘无故的，随着中国大众感性意识的解放，精英文化走下神坛，审美逐渐变成大众生活的组成部分，审美变得“日常化”.“消费主义”带来的利益驱使，再加上“新媒介技术”的推波助澜，中国大众的审美趣味世俗化在所难免。这种“世俗化”审美趣味对中国大众的影响是潜移默化的，中国大众不再向往“诗和远方”,更愿意注重当下的感受，以娱乐轻松的姿态对待周遭的一切，以金钱为信仰，严肃和深刻丢到一旁，无深度平面化的作品信手拈来不费力气。对待这种倾向我们应以历史和人文的角度对待中国大众的感性意识解放，被压抑的意识苏醒过来就如同开闸的洪水，我们应以理性和客观的态度面对这样的变化，对于这种变化笔者认为促进文化市场的多元化发展，大力发展美学教育，开展惠民工程加强精神文明建设，提高中国大众的审美趣味势在必行。审美趣味早已渗透到中国大众日常生活的各个领域，重视审美趣味的变化也就是在审视中国大众思想意识。只有文艺创作者创造出以人为本，立足现实，关注人文关怀的作品才能重建中国大众的思想意识，进而影响审美趣味。
关键词：新世纪；中国大众；审美趣味；世俗化
Abstract
Entering the new century, changes in contemporary public aesthetic taste occurred byelite dominated by a single aesthetic interest turned to popular culture dominated by theaesthetic taste. This change displays born secularization feature of this secular mainly as“body” turned on their own desires aspirations; idolatry and variety tendency “fashionentertainment” brought a relaxed and entertaining as the main guide; seek alienation“Ugliness taste” in easing the Chinese public fatigued also brings bad taste; “symbolic” group,brand aesthetic trends, Volkswagen had been accustomed to living close to the label. Forminga secular aesthetic taste is not without reason, as the liberation of the Chinese publicperceptual awareness, elite culture altar, aesthetic becoming an integral part of public life, theaesthetic has become “routine-oriented.” “Consumerism” driven benefits, coupled with the“new media technology” fueled the public's aesthetic taste Chinese secularization is inevitable.
This “secular” impact on the Chinese public's aesthetic taste is subtle, the Chinese public is nolonger yearn for “Poetry and the distance,” are more willing to pay attention to the feelings ofthe moment, to entertain a relaxed attitude towards everything around, the money for the faith,serious and profound thrown aside, no depth plane of handy work effortlessly. We should treatthis tendency to treat the historical and cultural perspective of the liberation of the Chinesepublic's perceptual awareness, awakening consciousness repressed like flood gate, we shouldbe rational and objective attitude in the face of such a change, for this I believe that thepromotion of change and cultural diversity of the market, to develop aesthetic education, tocarry out projects that benefit and promoting spiritual civilization, it is imperative to improvethe aesthetic taste of Chinese public. Aesthetic taste already penetrated into all areas of dailylife the Chinese public, attention to aesthetic taste change is examining the Chinese publicideology. Only literary creators to create a people-oriented, based on reality, attention humanecare of public works to rebuild China's ideology, thereby affecting the aesthetic tastes.
Key words:New Century; Chinese public; Aesthetic taste; Secularization
目 录
摘 要
Abstract
绪 论
第一章 新世纪以来中国大众的审美趣味
第一节 新世纪以来中国大众审美趣味的呈现
第二节 新世纪以来中国大众审美趣味“世俗化”转变
第二章 “世俗化”审美趣味的显现形态
第一节 审美趣味的“身体”转向
第二节 “时尚娱乐化”的审美趣味
第三节 异化的“审丑趣味”
第四节 “符号化”审美趋向的兴起
第三章 “世俗化”审美趣味形成的原因
第一节 “感性意识”的解放
第二节 “消费主义”大行其道
第三节 “新媒介技术”的推波助澜
第四节 审美趣味的“生活化”
第四章 对新世纪以来中国大众的“世俗化”审美趣味的反思
第一节 “世俗化”审美趣味对中国大众的影响
第二节 历史和人文的视野看待中国大众的感性解放
第三节 鼓励大众审美趣味的多元化发展
结 语
参考文献
后 记
